Bachman Galnor Communications is a Jacksonville-based PR firm specializing in media relations, media training, executive communications training, and crisis communications.
Strategic Planning
Effective storytelling is intentional. You need a system that is efficient and effective. A system to develop stories, and identify your audience-your customers, donors, investors, employees, the general public. Bachman Galnor Communications will help you find the system that best works for you and your team. We’ll help you identify your target audience and plot the best way to connect with them.
Media Training/Executive Communications
Bachman and Galnor offer a unique and valuable combination of decades of experience working in media and with executives to tell their story. We know what makes a good story and how to get it on air. We know how newsrooms operate and we have an extensive list of contacts in local, state, and national media. We will prepare you for interviews and presentations. We can prepare your public-facing team to handle and even anticipate media requests and needs, improving relationships. Our training offers proven tips to best steer the message and “stay on track.”
Crisis Communications
One viral social media clip, a misstep by an employee, or a late shipment can threaten your reputation and brand you’ve built. Getting your message out quickly and concisely to your audience is critical. We can develop an extensive crisis communications plan so the response is immediate. And, we will be there to execute that plan. That’s when we can call on decades of experience and relationships with the media. Our credibility comes from those relationships, and from finding the right words at the right time.
Content Creation
The media landscape is changing. Local TV and radio stations, and local newspapers are a good start, but your people consume information in so many different ways. Now, you can’t rely on mainstream media to tell your story. There are so many more ways to reach your people, if only you had the content to share. We will help you uncover your most compelling stories.
Political Consulting
Galnor helped lead a nonpartisan political committee for the last decade, working closely with candidates running for local and state office. Over 27 years, Bachman interviewed Presidential candidates, school board members and politicians in between. We can work with potential candidates and current elected officials on getting their message out to constituents, building coalitions and staying on top of issues voters care about.
Talent Work
Bachman has 27 years of experience in front of the camera and microphone. He can host your event. He’s helped raise millions over the years. As a reporter, he’s shared stories from the depths of an engine room in a Navy ship at sea, to the Presidential campaign trail in Iowa in February, to the Las Vegas Strip inside an autonomous vehicle. If you need someone to tell your story, Bachman has you covered.
Who We Are
John Bachman
John Bachman grew up in a television newsroom. He followed in his father’s footsteps to become a TV news reporter and anchor. 27 years of uncovering relevant, impactful stories taught him that most experts in their fields know their fields, but not their stories. They’re great at their thing, but not great at communicating their thing to their people. Bachman moved to Florida in 2014 and lives in St. Johns County with his wife and three daughters.
Matt Galnor
Matt Galnor spent the first half of his career as an investigative reporter for newspapers in Michigan and Florida and has been in corporate communications since 2011. His perspective from both sides of media is important to helping you tell a clear, concise story and reach the audience you’re looking for. In his 10 years with JAX Chamber, Galnor has led numerous public relations and advocacy campaigns, helped promote Jacksonville’s business community and worked with companies to tell their stories to a variety of audiences. Galnor has called Jacksonville home since 2001 and lives in Avondale with his wife and two daughters.